Newsletter of the Washington College Department of Business Management | Spring 2000

 

Meeting challenges: From Chestertown to "inside the beltway"


So what does Liz Likens do for an encore? The 1996 graduate seemed to do everything during her four years in Chestertown: she was a member of the swim team, student activities coordinator for the Student Affairs Office, SGA treasurer, SGA president, recipient of senior thesis honors from the Business Department, and recipient of the department’s highest award.

Today, Liz lives and works in Bethesda, Maryland, where she’s also head of the WAC national capital alumni chapter. Since graduating from Washington College Liz has worked at the Association for Financial Professionals, an organization that represents the treasury and finance profession, provides education and resources to CEOs and CFOs of major corporations, and develops industry standards. “We’re very web-oriented,” Liz says of AFP. “We try to provide as much information as possible via the internet. The Association philosophy is that our biggest competitor is time: the best way to stay in touch with our members is the internet.”

Likens photoAs AFP’s Meetings and Exhibits Manager, Liz is responsible for putting on trade shows, conferences, and other events for the finanical industry. It’s a fun job, Liz says, because of her diverse clients: typically, she works with and coordinates space providers like city or convention centers, service providers like investment banks and treasury banks, and AFP members. She credits her business major coursework with helping prepare her: “I learned a lot about working in teams, especially in senior year when I had to work on a semester-long group project, present the project to the whole class, and get a common grade.”

Her study of organizational behavior at Washington College has also come into play. Liz notes that AFP’s president stresses the importance of on-going learning: “We’re working to change our culture, moving away from a culture of vertically-organized silos to collaborative cross-functional teams.”

Liz has strong views about how Washington College prepared her for her career: “The best thing that I got out of my major was not the technical business skills, but the skills to speak intelligently, think intelligently, and write intelligently. They know what they’re doing at Washington College. The writing center, the thesis—I got a lot of preparation.” Writing a senior thesis was a lot of work, but it “was probably the best thing that happened to me—having to synthesize all the kinds of analysis I’d learned in different courses, having to write a thesis, and having to present it.”

Looking back, Liz does have a bit of advice: “I wish I’d become a bit more technically savvy, and I wish I’d taken more English classes.” Those may sound disconnected, but Liz feels each is important in the contemporary work world. Technology is changing rapidly, and the ability to learn and use it is critical. At the same time, she says that having some literature background “makes you more well-rounded—provides more depth to who you are.”

Above all, Liz sees her Washington College degree as having taught her a critical business skill—how to communicate effectively. “The skills I learned have proven vital. One of the reasons I’ve stayed and moved up at AFP is that I’ve been able to communicate what needs to be done and how it needs to be done effectively.

“Most of my job is communication over the phone or in writing. The essence of my job is make the forum happen—to bring people together so they can exchange information and ideas, whether in person or virtually. If I can’t communicate and understand clearly, it’s not going to happen, and I’m not going to be successful.”
Given Liz’s track record, that seems unlikely.

Liz Likens can be reached at elikens@afponline.org.

Return to the Spring 2000 issue